Penguin Books Ltd Build The Damn Thing : How To Start A Successful Business If You'Re Not A Rich White Guy

Build The Damn Thing is a battle-tested guide for every entrepreneur who the establishment has excluded.Finney, an investor and startup champion, explains how to build a business from the ground up; from developing a business plan to finding investors, growing a team, and refining a product.Finney empowers entrepreneurs to take advantage of their unique networks; arms readers with responses to investors who say, "great pitch but I just don't do Black women"; and inspires them to overcome naysayers.For all the Builders striving to build their businesses in a world that has overlooked and underestimated them: this is the essential guide to knowing, breaking, remaking and building your own rules of entrepreneurship in a startup and investing world designed by the "Entitleds."Don't wait for the system to let you in - break down the door and build your damn thing.